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Join our GenWild Introductory Webinar to help keep them Wild

Want to learn more about the topic of illegal wildlife trafficking, the exotic pet trade, and biodiversity loss? 

This engaging session will explore the consequences of keeping wild animals as pets, the threats to biodiversity, and how we can take action to protect wildlife.

We’re thrilled to feature Zara Bending, an esteemed environmental law expert and conservation advocate. Recognized globally for her contributions to law, conservation, and equity, Zara is an award-winning academic dedicated to inspiring the next generation of changemakers.

📅 Date: March 25, 2025
⏰ Time: 12:00 – 13:00 GMT
🔗 Register on Zoom:  Registration Link

Don’t miss this opportunity to learn, connect, and make a difference for wildlife!

Empowering Youth to Protect Wildlife and Make Ethical Choices

We launched the Roots & Shoots GenWild campaign in December 2024, a vital part of the globally recognized Jane Goodall Institute ForEver Wild initiative. This global effort focuses on protecting wildlife while promoting responsible ownership of companion animals, emphasizing the critical difference between pets and wild animals. Wild animals belong in their natural habitats, while pets deserve loving homes.

At the heart of the GenWild campaign is a message of respect and ethical choices. We are working to raise awareness about the dangers of keeping wild animals as pets and highlighting the importance of protecting their right to live freely in nature. We aim to:

  • Protect Wildlife: Raise awareness about the harm caused by trafficking wild animals for the pet trade. Wild animals should remain in their natural habitats, where they play crucial roles in maintaining healthy ecosystems.

  • Support Conservation Efforts: Advocate for preserving ecosystems and biodiversity, ensuring that future generations can experience the same awe-inspiring wildlife we enjoy today.

Through this campaign, we are not only aiming to raise awareness but also learning  from young people participating in the Roots & Shoots program worldwide. 

How You Can Get Involved

The GenWild campaign invites young people to take action and make their voices heard in the fight against illegal wildlife trafficking. Here’s how you can get involved:

  • Join our upcoming webinar on March 25th, 2025 at 14:00 GMT
  • Share the social media campaign materials: Amplify the message by sharing posts from Roots & Shoots Global on social media. Use our key hashtags to join the conversation and raise awareness.

  • Engage in Educational Activities: Participate in interactive challenges and share your experiences with wildlife and pets on social media.

  • Support Conservation and Ethical Choices: Promote the idea of ethical pet ownership and the importance of keeping wild animals in their natural environments.

GenWild’s Long-Term Impact

This is more than just a campaign—it’s a movement for lasting change. By promoting responsible choices, GenWild aims to inspire the next generation of compassionate citizens and advocates who will protect wildlife, conserve ecosystems, and promote respect for all living creatures.

As we move into 2025 and beyond, GenWild will continue to engage youth through:

  • Mentor Training: Preparing young leaders to guide others in the mission of wildlife protection to end illegal wildlife trafficking

  • Youth-Led Projects: Empowering young people across the globe to start Roots & Shoots projects to promote conservation efforts in their own communities.

  • Educational Resources: Providing the tools and knowledge to help youth understand the topic of illegal wildlife trafficking

Let’s Work Together to Protect Wildlife and Preserve Our Planet

We are all responsible for the world we share, and together, we can make a powerful difference. The Roots & Shoots GenWild campaign will continue to inspire and educate youth to make ethical choices that benefit wildlife, companion animals, and the environment. Join us in raising awareness, promoting responsible pet ownership, and advocating for a world where wild animals thrive in their natural habitats.

Together, we can create lasting change for wildlife and future generations.

Key Hashtags:
#GenWild
#4EverWild
#rootsandshoots

Are you ready to join GenWild? Stay tuned for more ways to get involved and make an impact.

Visit the Jane Goodall Institute Global website  the Forever Wild campaign to end wildlife trafficking. 

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